Imagine your chatbot’s Conversation Creativity setting as a dial that controls how creative or predictable its responses are, based on the data it has been provided. When creating your chatbot, you can adjust the creativity from a range of Precise (creativity = 0) through to Creative (creativity = 1.0).

How Does Conversation Creativity Work?

High Conversation Creativity (Creativity = 1.0):

• In this mode, the chatbot uses the data in more imaginative and varied ways. It might combine different pieces of information to come up with unique and engaging responses.
• For example, if a visitor asks for product recommendations, the chatbot might use data about customer preferences, seasonal trends, and new arrivals to suggest, “Try our new exotic fruit smoothies with a blend of tropical flavors, perfect for summer!”

Low Conversation Creativity (Creativity = 0.2):

• Here, the chatbot uses the data in a more straightforward and predictable manner. It focuses on providing accurate and reliable information based on the most relevant data.
• For the same product recommendation question, it might stick to the most popular or best-reviewed items, saying, “You should try our best-selling classic vanilla ice cream.”

Conversation Creativity 0 (i.e. ‘Precise’):

• At this setting, the chatbot will always choose the most expected response from the data, making it very predictable and repetitive. This is typically too rigid for most uses, as it doesn’t adapt well to different queries.

Practical Applications for Your Business

1. Creative Marketing Campaigns:
Use high Conversation Creativity (Creative = 1.0) to generate creative and engaging content for your marketing campaigns. The chatbot can use customer data, product trends, and seasonal information to craft compelling messages that capture visitors’ interest.

2. Customer Support:

Set low Conversation Creativity (Precise = 0.2) for your customer support chatbot. It will use data from FAQs, support tickets, and knowledge bases to provide accurate and consistent answers to visitors’ inquiries, ensuring reliability and professionalism.

3. General Interaction:

For casual interactions or engaging visitors on social media, moderate Conversation Creativity can keep the conversation interesting without going off-track. The chatbot uses a blend of data to balance being engaging and sensible.

Example for Your Business

High Conversation Creativity (1.0):

• Customer: “What new product should I try from your store?”
• Chatbot: “You might love our new exotic fruit smoothies, or maybe try our limited edition spicy chocolate!”

Low Conversation Creativity (0.2):

• Customer: “What new product should I try from your store?”
• Chatbot: “You should try our best-selling classic vanilla ice cream.”

Summary

Think of the Conversation Creativity setting as tuning your chatbot’s personality to fit different parts of your business. Whether you need creative ideas, reliable customer support, or engaging social interactions, adjusting the Conversation Creativity helps your chatbot perform the way you need it to.